http://www.ontheflyblog.co.uk How news media are making friends in the world of social networking Fri, 26 Feb 2010 11:10:24 +0000 http://backend.userland.com/rss092 en The Press Complaints Commission (PCC) has been under a lot of pressure from critics debating whether it is fit for purpose in the last few months. But its latest hit has not come from figures in the newspaper industry, but Twitter spam. Last night the PCC's Twitter account @ukpcc sent out the ... http://www.ontheflyblog.co.uk/2010/02/filthy-chat-from-the-pcc-how-twitter-spam-can-damage-your-brand/ The Sunday Express today ran a story questioning the value of using the licence fee for BBC staff to tweet. It is a valid point to question if the BBC should be investing time in tweeting if people are not following accounts. I would agree that Twitter is still not ... http://www.ontheflyblog.co.uk/2010/01/is-the-express-run-by-a-bunch-of-twitters/ [caption id="" align="alignleft" width="210" caption="Ricky Gervais quit "pointless" Twitter"][/caption] Yesterday I wrote a story for the Guardian about Ricky Gervais quitting Twitter, branding the site as "pointless" and the adults who use it "undignified". The article has however illustrated why Twitter is more powerful than pointless, especially for the media. The story did ... http://www.ontheflyblog.co.uk/2010/01/why-twitter-is-far-from-pointless/ As 2009 draws to a close there has been much talk about the growth of social media in the last year and also the last decade. There are many questions about how social networking will develop in the next few years. How long will Facebook continue as the predominant social network? ... http://www.ontheflyblog.co.uk/2009/12/what-will-the-trends-be-in-2010/ [caption id="attachment_314" align="alignright" width="584" caption="An example of how the 'Contributors' feature could look with a tweet authored by Twitter founder Biz Stone"][/caption] Twitter has announced that it is testing a new feature that will allow newspapers to add bylines to tweets. The feature called 'Contributors' is currently in beta testing. Tweets ... http://www.ontheflyblog.co.uk/2009/12/newspapers-to-be-able-to-add-bylines-to-tweets/ Social media has been placed at the centre of many news organisations' coverage of the Copenhagen Climate Change Conference. Twitter lists have been popular for aggregating the tweets of both journalists and organisations at the conference, however it seems that the public are yet to warm to them. News organisations, such ... http://www.ontheflyblog.co.uk/2009/12/media-warm-to-twitter-lists-in-coverage-of-copenhagen-and-pbr/ Sky News has apologised after it accidentally broke a two minute silence on Twitter that was backed by the Royal British Legion. Websites and newspapers, including Sky News, had promoted the #2minutesilence campaign. It was hoped that users would not post tweets for two minutes from 11am on 11 November. "2 minute silence ... http://www.ontheflyblog.co.uk/2009/11/sky-news-apologise-after-breaking-twitter-silence/ A week after ITV News launched its social media strategy, the editor of the News at Ten has questioned the need for news channels when breaking news is distributed through the internet and Twitter. Jason Mills, who is leading ITV News' move into social networking, said that they were developing a ... http://www.ontheflyblog.co.uk/2009/11/who-needs-a-news-channel-in-the-twitter-age/ The quantity of people 're-tweeting' Twitter updates looks likely to increase as Twitter starts to roll out a new feature that will make it easier for people to copy people's status updates. The site has announced that it is starting to trial a 're-tweet button' on a small percentage of accounts. ... http://www.ontheflyblog.co.uk/2009/11/get-ready-for-more-re-tweeting/ [caption id="" align="alignleft" width="297" caption="Sky News political editor Adam Boulton said Twitter is 'another thing he has to do' (Photo: Sky News)"][/caption] While most of the political twitterati were tonight at Tweetminster's #parl2010 debate, Sky News political editor Adam Boulton was giving the Tom Olsen Lecture at St Bride's Church, Fleet ... http://www.ontheflyblog.co.uk/2009/11/sky-news-boulton-need-for-professionals-amongst-trivialities-of-twitter/